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Panasonic's SD memory cards include our unique Super Intelligent Controller (SICS) to provide longer life and greater reliability. It keeps your important date safe under a wide range of usage conditions and potential accident situations.


Refresh function keeps data safer for repeated read-write operations and long-term storage.
1. Protects data against extended, repeated playback.*
* Example of using a digital photo frame.

Parts of the image are sometimes damaged and do not display.
* Errors from continued still-image playback in a photo frame.

2. Store data safely and longer

The number of errors occurring with flash memory increases for reasons such as repeated reading and writing, and if the number of errors passes a certain level, the errors cannot be corrected and data becomes corrupted. Panasonic Gold cards have an automatic refresh function, which extends card life by using the Super Intelligent Controller to automatically refresh data before the errors increase too much to be corrected.

Even if you mistakenly remove the SD card or turn off the power while data is being written to it, all of the saved data will be retrieved to ensure that you don't lose it.

Sudden power failure due to...
- a strong impact when the device is dropped
- power off while writing is in progress
- removal of the SD card during data is being saved
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When power is interrupted, the Super Intelligent Controller automatically retrieves data that was damaged. Besides data that is currently being saved, other data may be damaged when power is interrupted. Panasonic SD cards are equipped with an automatic data retrieve function to preserve your important data.

Smart data writing technology equalizes rewrite frequency on each writing block in order to reduce defect risks. Without smart data writing, data will be repeatedly rewritten in specific areas, thereby damaging those areas. Thanks to Smart Data Writing carried out by the Super Intelligent Controller, Panasonic SD cards minimize defect risks and provide high reliability.
Panasonic SD cards are extremely reliable even under severe temperature conditions. Because they incorporate an industrial-grade flash memory, they work in temperatures ranging from -13°F to +185°F (-25°C to +85°C), thus assuring consistent performance while skiing or snowboarding or if the SD card is left in a car on a hot day.*
*Panasonic recommends that you never leave any electronic product sitting in direct sunlight or under other severe heat conditions.


Panasonic SD and SDHC Memory Cards are designed to be highly resistant to bending and twisting, protecting important data stored on the card.
You can write titles or comments directly onto a card.
