Panasonic is committed to supporting the development of the next generation, in a belief that it is people that will create a sustainable society based on the company's management philosophy of developing people before making products. Panasonic Kids School offers a wide variety of programs that support the dreams and futures of children around the world. A special focus is placed on promoting environmental education for elementary and junior high school students. By 2018, we are planning to have provided environmental education to two million children around the world.
Eco Learning Program
We are globally providing an environmental education program to foster children's interest in global warming and biodiversity, thereby encouraging them to take specific actions to protect the global environment.
<203 thousand children in 18 countries have participated (as of Nov.2011)>
Eco Picture Diary
In this program, children present special picture diaries they have made, describing activities that they are actually carrying out around them, such as at school and at home, to protect and save the global environment. The objective is to help them develop the habit, from childhood, of thinking about the environment.
Kid Witness News (KWN)
For more than two decades, Panasonic has been promoting Kid Witness News, a global video education program, with the aim of boosting creativity and communication skills and fostering teamwork through video production by children at the elementary and secondary school levels.
<Education program with 696 schools in 28 countries (as of Dec.2011) >
Hybrid Car Craft Workshop
By making hybrid toy cars designed to run on solar power and dry batteries, children learn about the efficient use of energy and how the hybrid system works.
Math and Science Education
RiSuPia, a name developed from the Japanese word "Ri" for Sciences and "Su" for Mathematics was first opened in August 2006 at Panasonic Center Tokyo, as a support to the development of Japan's future generation by providing a place for children to play with several laws and principles of sciences and mathematics. 1.3 million people had visited for 5 years since opening. Similarly, to encourage the future generation of Vietnam, Panasonic Risupia Vietnam is designed to bring children through the phase of question to self study, and then finally discovery through the use of their five senses.
A big skipping rope event for elementary schools is organized by Panasonic to improve children's physical abilities. It also aims to help children foster communication skills by practicing together, working out a game plan, and discussing how to improve their performance.