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About Panasonic

Working CSR into Daily Production Activities

For the Corporate Industrial Marketing & Sales Division and business domains related to the device business, we held the Industrial Business Group Global CSR Conference, attended by senior managers of each business domain company. Senior Managing Director Koshi Kitadai (currently serving as Executive Vice President), head of the device business, gave an opening speech in which he asked for the commitment of all participants by way of this strong declaration: "The promotion of CSR will be the basis of partnerships in global business, and it is largely premised on the trust and reliability of the company. Above and beyond that, we should strengthen our CSR management and aim to be a value-added company by all of our business partners". CSR seminars are also being conducted for all employees to reinforce practical points of application in daily operations.

The Industrial Business Group Global CSR Conference


CSR Management Development Plan


Through steady efforts such as these, we aim to create an organization that is responsive to the needs of customers and society, and we are improving our ability to establish operating rules or mechanisms when we find areas that need improvement through daily CSR self-assessments, internal audits, or inspections by customers. In February 2008, Panasonic Electronic Devices (Beijing) Co., Ltd. (PEDBJ) underwent a CSR inspection by a customer that revealed several issues related to occupational health and safety. In addition to immediately addressing these issues, we shared the issues found with all group companies through our headquarters. In the future, these types of initiatives will be broadened to encompass other business domains, and with similar initiatives targeting suppliers and subcontractors, we will promote CSR throughout our supply chain.

An audit at Panasonic Electronic Devices (Beijing) Co., Ltd. (PEDBJ)


Number of problems discovered through self-assessments

Preparing for Terrorism or Natural Disasters by Building Full Backup of Information Systems

Starting in fiscal 2007, Panasonic has been implementing a backup system as part of the risk management plan for the information systems that support our sales, procurement, and other transactions. The system in Japan was completed in February 2008, and system recovery times for systems supporting transactions with about 10,000 companies were reduced to 10% of what they were. Initiatives to improve efficiency while building in system redundancy have improved energy efficiency by 30% compared with fiscal 2007. Our target is to complete this program for all transactions worldwide by the year 2010.

This is just one example of how Panasonic is building a better infrastructure to be a company that our trading partners, suppliers, and customers can trust more and more.

  1. *Number of EDI registered companies with Corporate Information Systems Company as of March 31, 2008

Comment from a Business Partner

HP and Panasonic concluded SER* agreement in 2007. We believe that SER agreement between HP and Panasonic will lead to the success across the electronics industry's global supply chain.

HP's commitment to Corporate Social Responsibility extends to our global supply base and we expect Panasonic to conduct their worldwide operations in socially and environmentally responsible manner. Our goal is to work collaboratively with Panasonic to encourage compliance with the following principles;

Legal and Regulatory Compliance
Panasonic to ensure the operations and the products supplied to HP comply with all national and other applicable laws and regulations.
Continual Improvement
Panasonic to integrate environmental, occupational health and safety, and human rights and labor policies into your business and decision-making processes.
And also HP expects Panasonic to maintain effective management systems that are based on sound business and scientific principles, which include establishing appropriate objectives and targets, regularly assessing performance and practicing continual improvement.
We continue to work together and we believe that our efforts will reflect our global citizenship principles and meet mutual stakeholder expectations.
  1. *SER: Social and Environmental Responsibility
Hewlett-Packard Development Company, L.P.

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