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About Panasonic

Policy and Organization

Basic approach to Quality

To put the Basic Business Philosophy into practice, our quality policy stipulates that our mission is to "be of true service to customers by supplying products and services that deliver real satisfaction by fulfilling the wishes of customers and society in general."
To achieve this mission, we are making efforts in accordance with the following basic policy.

  1. Ensure that the quality of products and services appropriately meets the needs of customers and society.
  2. Establish an integrated quality management structure that covers processes from product planning, design, manufacturing, use, and consumption to disposal and promote quality improvement activities through collaboration among all relevant sections.
  3. Stay alert to adequately identify the actual needs of customers and society, refine proactive stance, skills, and techniques to incorporate them into products, and foster personnel that are able to ensure benefits to customers and society.
  4. Comply with quality-related laws and regulations.

Quality organization

We have quality-related organizations such as the Quality Office in the head office, while each business domain company has a Chief Quality Officer (CQO) and a Central Quality Department.

Affiliated business units in Japan and abroad also have quality assurance departments.

Development of Matsushita Quality Management System

Panasonic has issued quality management system (QMS) construction guidelines to ensure that all Group companies worldwide have developed self-contained QA processes. The aim of this initiative is to instill a consistent global approach based on constant quality improvements, the prevention of quality-related problems, and measures to reduce quality variance.


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