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About Panasonic
Approach in World Regions
Three key initiatives are expanded across the globe through eco projects in each region.
‘eco ideas’ for Products
‘eco ideas’ for Manufacturing
‘eco ideas’ for Everybody, Everywhere
Raising environmental awareness among consumers
In an attempt to raise customer´s environmental awareness through pursuing increased environmental performance in our products, Panasonic Asia Pacific Pte Ltd has developed an eco promotion kit, which consists of eco lecture, eco study, and eco stand, and utilizes this kit in environmental exhibitions and events in Asian countries. Through this kit, people can learn about the importance of environmental issues in an easy and entertaining manner using interactive computer games. In a year of 2009, the kit is being used in exhibitions in Malaysia, Indonesia, and the Philippines.
Eco stand at an Indonesian exhibition
Children enjoying the Eco Lecture corner
Superior GPs in Asia
Built-in inverter achieved the industry's top-class energy efficiency (Level 5 in Thailand´s energy conservation labeling).
Hydrofluorocarbon (HFC)-free refrigerator with a compressorcontrolling inverter realized the industry's top-class energy efficiency (Level 5 in Thailand´s energy conservation labeling).
Horizontal expansion of CO2 Reduction model cases

Since Panasonic has 48 manufacturing sites across seven countries in South-East Asia, CO2 emissions reduction in this area is of prime importance. Against this background, we have put our efforts into training to share our expertise across the group companies. In fiscal 2009, internal exhibitions under the theme of Manufacturing Innovation and CO2 Emissions Reduction, were organized. Also, training sessions called Monozukuri-Dojo were held to share CO2 emissions reduction measures in practice.
Malaysia: Protecting the Coral Reef in Perhentian Island

Panasonic Malaysia has been working on a coral growing project as a part of their environmental protection voluntary work since 2005. Collaborating with a local university and organization, the employees themselves dive into the sea to lay the artificial reef. Observation of the coral growth over a long period should support the protection of the entire marine ecosystem in Malaysia.
Singapore: Tree Planting by Employees

Panasonic has been holding a tree planting event together with local residents since 2002.
The 2008 event was attended by Prime Minister Lee Hsien Loong and over 500 participants, including employees and their families, and tree planting was conducted in a Singapore national park.
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