Eco-conscious Products

Panasonic uses a product assessment system that evaluates the environmental impacts of our products and services starting at the planning and design stages. Based on our criteria, we accredit our products and services that achieve high environmental performance as Green Products (GPs). Furthermore, we accredit our products that have achieved top environmental performance in the industry as Superior GPs. Products with trend-setting environmental performance toward achieving a sustainable society are accredited as Super GPs.

In the GP assessment system, we assess the performance of our products in terms of prevention of global warming, effective utilization of resources, and management of chemical substances by comparing not only among our own products but also with competitors’ products. From fiscal 2012 our accreditation criteria will be enhanced with the product performance in water conservation and biodiversity to enable a wider range of GPs.

After first certifying 19 models in fiscal 2005, we achieved 338 Superior GP models in fiscal 2011 as a result of promoting Superior GP development. In order to maintain the Industry No. 1 state as long as possible, we also raised our standards in fiscal 2011 to gain a 10% and more eco-performance advantage compared to competitors when products are launched. We will work to maintain and expand the number of Superior GPs while focusing on increasing the sales ratio of Superior GPs. Toward achieving one of our Green Indexes, which is the 2018 target to increase the percentage of sales for No.1 eco-conscious products to 30%, we achieved approx. 10% in fiscal 2011.

In addition, the HIT® solar cell module (HIT-N240SE10), which achieved the world’s No.1^*1 cell conversion efficiency of 21.6%, was accredited as a Super GP.

• *1 As of December 3, 2010 (surveyed by Panasonic).

List of certified Green Products