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Environmental Action Plan

Last Update: Aug 5, 2010

Green Plan 2010

The Green Plan summarizes the specific targets and actions for environmental management that Panasonic seeks in fiscal 2011, and has been bolstered as necessary since its formulation in 2001. The Plan was redesigned into three ‘eco ideas’ after the ‘eco ideas’ Strategy announcement in October 2007, and initiatives have been promoted since then.

In fiscal 2010, targets for fiscal 2011 were achieved in almost all items, which resulted in accomplishing the initial purpose and completion of its role. We aim to become a green innovation company with a global perspective through forming/implementing new action plans from fiscal 2011.

‘eco ideas’ for Products

Items Indicators Targets for fiscal 2010 Results in fiscal 2010 Targets for fiscal 2011
Green Products (GP) Number of models accredited as Superior GPs*1 200 395 250
Number of models with industry-leading energy-efficiency 200 327 -

‘eco ideas’ for Manufacturing

Items Indicators Targets for fiscal 2010 Results in fiscal 2010 Targets for fiscal 2011
Prevention of global warming Production Reduction of CO2 emissions(compared to fiscal 2007) 0.48 million 0.84 million Fiscal 2001 level
Logistics CO2 emissions per basic unit *2 At least 1% reduction compared to the previous year 13.7% reduction At least 1% reduction compared to the previous year
Reduction in chemical substance Release and transfer of the Key Reduction-target substances(compared to fiscal 2006) 8% reduction 43.2% reduction 10% reduction
Recycling resources Wastes (including revenue-generating wastes) Wastes generated per unit of sales*3(compared to fiscal 2001) 14% reduction 7% reduction 16% reduction
[Japan] Achieved a recycling rate of 99.5%*5 at all sites*4 All sites*4 Achieved at all sites*4 All sites*4
[Outside Japan] Average of the recycling rate*5 achieved by all sites 92.5% 93.00% 95%
Water circulation Water consumption per unit of sales*6(compared to fiscal 2001) 22% reduction 17% reduction 24% reduction
Green Factories (GF) GF accreditation rate*7 82% 94% At least 90%
Product recycling
  • Promotion of advanced technologies to select and reuse materials
  • Implementation of recycling measures localized for each region in the world
  • Promotion of recycling resources of recycled materials
Achieved the target Same target as fiscal 2010

‘eco ideas’ for Everybody, Everywhere

Items Activity targets Results in fiscal 2010
Love the Earth Citizens’ Campaign(LE Campaign)
  • [In Japan] Rate of employees’ households accredited as LE families: At least 80% in fiscal 2011
  • Global promotion of environmental volunteer activities
  • About 83% of employees’ households in Japan accredited as LE families
  • Globally continued implementation of Panasonic Eco Relay
Global Eco Projects Global promotion of eco projects
  • China and Europe: Continuously promoted Eco Project
  • Asia: Announced ‘eco ideas’ Declaration
Social Contribution (Biodiversity conservation, etc.) Promotion of partnership with World Wide Fund for Nature (WWF)
  • Continuously promoted partnership with WWF
  • Established a biodiversity project and began activities in the main business

Environmental Management

Items Activity targets Results in fiscal 2010
Development of promotion system and human resources Enhancement of environmental management systems and environmental IT systems, active development of human resources, etc. Rebuilt and started operating a REACH Regulation-compliant management system for chemical substances contained in materials
Environmental risk management Measures against contamination by PCBs, VOCs and heavy metals Following the plans, promoted management and treatment of polluted soil and PCB wastes
  • *1 Products with the industry’s No.1 environmental performance in at least 1 of the following items: prevention of global warming, effective utilization of resources and chemical substances management
  • *2 CO2 emissions / weight of products (components) transported
  • *3 Waste generation (including revenue-generating wastes)/Consolidated sales (without price adjustment)
  • *4 Sites under business domain companies
  • *5 Recycling rate = Amount recycled / (Amount recycled + final disposal amount) (In Japan, the target value is mandatory for each site; outside Japan, the target is set for an average value of all sites.)
  • *6 Water consumption / Consolidated sales (without price adjustment)
  • *7 Rate of factories achieving an internal baseline score of environmental impact reduction in a total number of factories

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